Action Optics Resources (AOR) is a global manufacturer of sunglasses, based in Taiwan, with operations in China and Malaysia, and customers throughout the world. They design and make private label sunglasses and reading glasses for major retailers like H&M and Pacific Sunwear in the U.S. and globally. MSource was hired to carry out a feasibility analysis of the U.S. airport and shopping mall retail markets for their retail division.
Over two decades spent solving hard, B2B marketing problems in the food services and consumer products space.
This innovative company developed a proprietary concept that incorporates honey crystals right in the bag along with high-quality, black or green, whole leaf teas. MSource assisted with Maury’s branding as well as their go-to-market strategy for both foodservice (college and university) and grocery retail. We also helped them with their trade show and conference strategy, B2B […]
