This 70-year-old, Pakistan-based apparel company was interested in selling their knit sweaters with licensed college logos through college and university bookstores and alumni associations. MSource guided them through the process of applying for college licenses through the CLC. We also identified the best sales rep group to work with and worked with them to secure college accounts.
Over two decades spent solving hard, B2B marketing problems in the food services and consumer products space.
This innovative company developed a proprietary concept that incorporates honey crystals right in the bag along with high-quality, black or green, whole leaf teas. MSource assisted with Maury’s branding as well as their go-to-market strategy for both foodservice (college and university) and grocery retail. We also helped them with their trade show and conference strategy, B2B […]
