Our eBook about the non-commercial foodservice space is for food brands and other product or service providers who would like a brief tour of the space from someone who’s been there.
It’s not comprehensive — obviously it’s a very big topic and we won’t cover everything. But we thought you might like an overview of the field:
- how this marketplace is structured,
- what are the main types of organizations in the eco-system, and
- who are the biggest players in the industry.
It’s worth understanding because you have some dynamic demographics — such as college students — in this market and some very large, stable customers, which makes the space very attractive.
Large businesses, government entities and non-profits are healthy places to target your marketing dollars. These folks aren’t going anywhere, anytime soon.
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