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Specialty Foods

Maury’s Hive Tea

January 9, 2022
foodservice go to market strategy for maury's hive tea

This innovative company developed a proprietary concept that incorporates honey crystals right in the bag along with high-quality, black or green, whole leaf teas.  MSource assisted with Maury’s branding as well as their go-to-market strategy for both foodservice (college and university) and grocery retail. We also helped them with their trade show and conference strategy, B2B […]

Filed Under: Client Work, Specialty Foods

People’s Pops

July 17, 2020

Business development project resulting in new hospital accounts.

Filed Under: Client Work, Specialty Foods

Nightfood Ice-Cream

July 15, 2020

Strategy consulting resulting in a deal to sell products in hotel shops.

Filed Under: Client Work, Specialty Foods

Genji

March 5, 2018
Genji Sushi logo

MSource was engaged by Genji to carry out projects ranging from researching new retail locations, to expanding into healthcare, education and travel locations.  

Filed Under: Client Work, Specialty Foods

Sushi Do

March 5, 2018

We undertook a full market and competitor analysis to help Sushi-Do redevelop their brand, then executed on a business expansion plan.

Filed Under: Client Work, Specialty Foods

Allie’s Gluten Free

March 5, 2018
Allie's Gluten Free Logo

M Source was engaged to introduce Allie’s Gluten Free, a gluten-free, allergen-free bakery in Hicksville, NY, into the higher education and K-12 school markets. We carried out market research, trade conference and email marketing campaigns resulting in several new accounts.

Filed Under: Client Work, Specialty Foods

Edo Sushi Express

February 6, 2018

M Source was engaged by Edo (Oakville, Connecticut) for a full range of services to assist their expansion into the college market for their sushi chef programs.  

Filed Under: Client Work, Specialty Foods

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Lionel Binnie, Founder, M Source Ideas

Over two decades spent solving hard, B2B marketing problems in the food services and consumer products space.

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Featured Client Case Study

foodservice go to market strategy for maury's hive tea

This innovative company developed a proprietary concept that incorporates honey crystals right in the bag along with high-quality, black or green, whole leaf teas.  MSource assisted with Maury’s branding as well as their go-to-market strategy for both foodservice (college and university) and grocery retail. We also helped them with their trade show and conference strategy, B2B […]

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