Edo Sushi Express contracted MSource Ideas for a full range of services to assist their expansion into the college market for their sushi chef programs.
We carried out strategy, research, and several trade-show and email marketing campaigns over a 10-month period using Infusionsoft as an email platform. We also refined their positioning, messaging and copy on their website. These resulted in building brand awareness for Edo in the northeast and midwest college markets and winning a significant number of new college accounts.
